Whether it's a house party, birthday or the last weekend away: the new ifolor app "My Moments" brings photo moments back to life. The interaction between the app and the photo book is revolutionary: your photo book pages come to life using augmented reality.
The ifolor app "My Moments" creates personalised moments from photos from your smartphone, Facebook and Instagram. The app's intelligent automatic album creation function merges all photos from different sources that originate from the same experience into one moment. If you use Live Photos in your photo book, you can later point your mobile phone camera at the image and immediately relive it on your mobile phone screen as an animated Live Photo. The static party photo in the photo book thus reawakens as a dancing party crowd, the captured ski jump from the last ski holidays picks up speed again and the candles flicker again on the snapshot of last year's birthday cake.
The most beautiful moments can be relived as moving images and are perfect for giving as a gift. By scanning the QR code in the photo book, the recipient can access all the live photos. In addition to suggested moments, the "My Moments" app also offers the option of creating moments defined over time, so the yearbook can be designed in no time at all. "The app is a milestone in our company's digital transformation process. With "My Moments", we are creating a new form of interaction with our photo products that also provides an unexpected moment of happiness," says Filip P. Schwarz, CEO of ifolor.
Über die App sind auch Fotobücher in den Varianten „Deluxe A5“ und „Spiral A6“ in Schwarz oder Weiss bestellbar. Vorerst allerdings nur in der Schweiz. Eine Ausweitung des Angebots auf weitere 15 Länder sei geplant.
The app is available for Android and iOS. For the realisation worked Ifolor mit Ubique zusammen. „Es ging nicht darum einfach etwas Neues zu machen, sondern für uns stand zu jeder Zeit der reale Kundennutzen im Vordergrund“, kommentiert Mathias Wellig, CEO von Ubique. Die Zusammenarbeit bilde den Anfang einer engeren Zusammenarbeit von Ifolor and Ubique in the context of the digital sales process.
https://www.youtube.com/watch?v=7jlCyHCwTgA
Source: Media release
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