The famous Louvre art museum in Paris is offering a VR experience for the first time with probably the most famous smiling Lady of art history: Mona Lisa.
People are jostling, holding their smartphones and tablets in the air, posing and taking selfies. All to catch a coveted snapshot of the world-famous Mona Lisa. Everyday life in the Louvre, which is home to Leonardo da Vinci's painting, one of the most visited works of art in the world. However, visitors are not able to spend much time with the painting in the crowds. The tech company HTC now wants to change that - with a new virtual reality application.
Mona Lisa: Beyond the Glass
Das VR-Erlebnis, das HTC unter dem Namen „Mona Lisa: Beyond the Glass“ vermarktet, ermöglicht es den Besuchern, mit dem Gemälde im virtuellen Raum zu interagieren. Benötigt wird dafür lediglich eine VR-Brille des Unternehmens. Der Betrachter kann dann hinter die virtuelle Vitrine treten und sich das Gemälde in aller Ruhe aus nächster Nähe anschauen – ganz ohne nerviges Gedränge.
HTC's development studio Vive Arts has teamed up with the Louvre's curatorial team and developer studio Emissive for the application. The French museum itself is offering the VR experience on site from 24 October 2019 to 24 February 2020 and attaches great importance to providing users with the techniques used by the artist and information about the identity of the people portrayed - virtually, of course. Owners of the HTC Vive VR glasses can also access the application from home via HTC's own online store Viveport.
"The audience will have an immersive experience of an extraordinary masterpiece."
Source: horizont
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