KLM's digital travel magazine iFly now offers the opportunity to experience some of the most beautiful places in the world in 360 degrees using virtual reality.
Together with the Kenyan-born celebrity chef Kiran Jethwa, the virtual travellers walk through the Thai jungle in search of the most unusual cup of coffee in the world. They experience the coffee-making process from bean to brew and get closer than ever to the elephants involved in making this special coffee.
„Mit der Nutzung von Virtual Reality beschreitet KLM einen neuen Weg, die Menschen zu inspirieren und ihnen einzigartige Erlebnisse zu bieten. Unser digitales Magazin iFly erreicht Millionen Leser, die wir immer wieder aufs Neue überraschen wollen“ sagt Boet Kreiken, Executive Vice President Customer Experience KLM.
More films in planning
Soon shows iFly breathtaking travel videos with 360-degree views, where viewers can explore the entire surroundings - almost as if they were on a real trip. The films are an experience with or without VR glasses and can be watched on a computer, tablet or smartphone. The next iFly VR production will take place in Hawaii.
Source: tip-online
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