Football fans were able to experience the football match between Chelsea and Arsenal (3:0 for Arsenal) live in virtual reality in four EE shops in London this weekend. BT (British Telecom) Sport filmed the game with VR cameras and brought it to Samsung Gear headsets in collaboration with LiveLike.
LiveLikeThe BT App Partner for this campaign is a VR platform that enables broadcasters and sports teams to deliver immersive experiences where fans can choose from four different perspectives.
„BT ist erfreut, die Fans noch näher an die Action zu bringen“, sagte Jamie Hindhaugh, COO BT Sport: „Wir hoffen, die Fans geniessen auf diesem Weg alle Höhen und Tiefen eines Fußballspiels.“
Source: BT, Image: LiveLike