The teddy bear comes to life at the Spielzeug Welten Museum in Basel

The Toy Worlds Museum Basel is celebrating its 25th anniversary this year. To mark the occasion, the doll's houses, bears and shops are being brought to life with innovative technology: In an augmented reality, a digitally enriched reality, animated figures provide completely new insights into the museum's toy worlds. The anniversary exhibition, which opens on 18 March with a vernissage for young and old, is dedicated entirely to play: Children have always played and will always play - an average of 15,000 hours by the age of six. And that's a good thing: Through play, we learn numerous skills that we need in order to lead an independent life later on. So playing is more than just fun. Playing makes sense.

Animated storytelling tour: Stories from the world of toys

A teddy bear tells the story of its adventurous origins, a Basel flour soup steams in the cooking pot of the doll's house and even the Titanic sails past: the unique collection of the Toy Worlds Museum Basel comes to life. Visitors use a tablet to see how the museum objects on display develop a life of their own. Together with virtual figures, they playfully provide new insights into a wide variety of topics.

The additional children's track lets zeppelins fly through the room, tennis balls bounce through the air and notes dance towards you from the gramophone.

Accompanying programme

The highlight is the big party to celebrate the 25th birthday of the Toy Worlds Museum Basel on 27 August 2023, which will include various games, a wide range of craft activities and a photo box, as well as a competition: Anyone who turns up to the party in a costume that matches the museum can take part. The 25 most imaginative costumes will be honoured.

Link to the accompanying programme

The exhibition and even AR Tour are trilingual: German, English, French