Together with Radio Energy, the shopping app Scount is launching a scavenger hunt in Zurich. Participants can use AR to win vouchers and cash that are hidden all over the city.
The shopping app "Scount" uses AR technology to show users suitable deals in their neighbourhood. Users can see at a glance whether there are any offers or entertainment options in their neighbourhood that match their personal interests.
Radio Energy is now using this technology for a digital scavenger hunt at Christmas time. On Saturday, prizes will be hidden digitally all over the city of Zurich, which can be snapped up using the AR function of the Scount app. Participants can find various prizes totalling CHF 10,000 in cash and over CHF 35,000 in vouchers. Companies such as Chicorée, Metro Boutique, Pathé cinemas, Beldona and Qualipet are among those taking part.
Via the Instagram account of Scount participants will receive regular clues on this day as to where the big prizes are hidden. All you need to take part is the Scount app.
Source: Advertising Week
Deutsch 
Français 
English (UK) 
Italiano