{"id":8581,"date":"2017-11-30T06:16:06","date_gmt":"2017-11-30T06:16:06","guid":{"rendered":"http:\/\/vr-room.ch\/?p=8581"},"modified":"2017-11-24T15:05:40","modified_gmt":"2017-11-24T15:05:40","slug":"vr-erlebnis-von-adidas-klettern-wie-die-profis","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2017\/11\/30\/vr-erlebnis-von-adidas-klettern-wie-die-profis\/","title":{"rendered":"Esperienza VR di Adidas: arrampicarsi come i professionisti"},"content":{"rendered":"<h3 id=\"adidas-verschafft-zur-bewerbung-seiner-outdoor-marke-terrex-outdoor-fans-ein-vr-kletter-erlebnis-nutzer-duerfen-zusammen-mit-zwei-kletter-cracks-einen-berg-in-korsika-besteigen\">Adidas offre agli appassionati di outdoor un'esperienza di arrampicata in VR per promuovere il suo marchio outdoor Terrex: gli utenti possono scalare una montagna in Corsica insieme a due fessure di arrampicata.<!--more--><\/h3>\n<p>Outdoor-Fans k\u00f6nnen sich wie professionelle Kletterer f\u00fchlen &#8211; daf\u00fcr sorgt der Sportartikelhersteller Adidas. Im Mai begleitete das Unternehmen aus Herzogenaurach die Kletter-Profis\u00a0Delaney Miller und Ben Rueck nach Korsika. Sie kn\u00f6pften sich dort die Route &#8222;Delicatessen&#8220; am Col de Bavella vor.\u00a0Die beiden drangen nicht alleine in die luftigen H\u00f6hen vor: Insgesamt 16 GoPros hielten die Tour der Sportler fest. Auch ein Fotograf begleitete sie.<\/p>\n<p>Das Team tat sich ausserdem mit Google zusammen. Der Internetkonzern b\u00fcndelt unter dem Namen Google Jump einige Werkzeuge f\u00fcr VR und 360-Grad-Videos,\u00a0darunter\u00a0Kameratr\u00e4ger. Das Unternehmen\u00a0plant zudem aus dem Korsika-Material eine\u00a0&#8222;Google Expedition&#8220; zu machen &#8211;\u00a0f\u00fcr den Einsatz an Schulen.<\/p>\n<p>Il marchio di sport di montagna Adidas Terrex sta facendo di tutto per offrire ai clienti un'esperienza VR. In alcuni negozi Adidas, i clienti curiosi ricevono delle cuffie VR da tenere in mano. L'obiettivo \u00e8 quello di dare un'idea di cosa significhi intraprendere questo tour e allo stesso tempo imparare qualche trucco di arrampicata. Se volete partecipare a una delle scalate pi\u00f9 difficili della Corsica e raggiungere la cima, dovete avere nervi saldi e, soprattutto, non avere paura dell'altezza.<\/p>\n<p>L'esperienza VR sar\u00e0 inizialmente esposta per i test in varie citt\u00e0 della Cina. Anche gli europei potranno godere dell'esperienza dell'arrampicata, tra l'altro al\u00a0<i>Festival di Kendal Mountan\u00a0<\/i>in Inghilterra dal 16 al 19 novembre. Seguiranno altri punti di contatto in Europa.<\/p>\n<p><iframe loading=\"lazy\" title=\"ADIDAS TERREX VR - TEASER\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/FqH4E4tjxAk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>Fonte: tech.lead-digital \/ VRnerds<\/p>","protected":false},"excerpt":{"rendered":"Adidas offre agli appassionati di outdoor un'esperienza di arrampicata in VR per promuovere il suo marchio outdoor Terrex: gli utenti potranno scalare una montagna insieme a due...","protected":false},"author":12,"featured_media":8582,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"class_list":{"0":"post-8581","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-gesellschaft","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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