{"id":6988,"date":"2017-08-26T06:49:12","date_gmt":"2017-08-26T06:49:12","guid":{"rendered":"http:\/\/vr-room.ch\/?p=6988"},"modified":"2017-08-24T13:43:33","modified_gmt":"2017-08-24T13:43:33","slug":"hightech-trifft-tradition-bei-lenk-simmental-tourismus","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2017\/08\/26\/hightech-trifft-tradition-bei-lenk-simmental-tourismus\/","title":{"rendered":"L'alta tecnologia incontra la tradizione nel turismo Lenk-Simmental"},"content":{"rendered":"<h3 id=\"lenk-simmental-tourismus-geht-neue-wege-und-zeigt-wie-man-die-vr-zum-kern-einer-360-kommunikation-macht\">Lenk-Simmental Tourism sta aprendo nuovi orizzonti e dimostrando come la VR possa diventare il fulcro della comunicazione a 360\u00b0.<!--more--><\/h3>\n<p>Coloro che si affidano alla\u00a0<a href=\"http:\/\/www.alpenkrafttanken.ch\/vr\/\">Sito web\u00a0<\/a>di Lenk-Simmental Tourism saranno sorpresi da un nuovo filmato di immagini a 360\u00b0 che pu\u00f2 essere navigato con un cursore. Il cortometraggio sar\u00e0 integrato nella campagna estiva in corso intitolata \"Ricarica le batterie nelle Alpi\" e la trasformer\u00e0 in un'esperienza multisensoriale.<\/p>\n<h3 id=\"mit-realen-effekten-zur-erlebnis-steigerung\">Con effetti reali per migliorare l'esperienza<\/h3>\n<p>La combinazione di realt\u00e0 e realt\u00e0 virtuale funziona in questo modo: I visitatori sono dotati di occhiali VR il cui campo visivo si adatta alla direzione di visione della persona che li indossa. Gli effetti reali vengono utilizzati per migliorare l'esperienza in linea con la trama del film.<\/p>\n<p>Affinch\u00e9 il cortometraggio a 360\u00b0 possa essere vissuto ovunque, Lenk-Simmental Turismo distribuisce ai passanti un cartone come omaggio durante la promozione.  Gli utenti possono scansionare il codice QR su di esso, inserire il proprio cellulare nel cartone e sperimentare la stazione di servizio Alpenkraft in azione. Inoltre, i passanti riceveranno un \"There and Away - Ticket\" con un codice vincente per ottenere fantastici premi istantanei e 5 x 3 pernottamenti in hotel per 2 persone come premi principali.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-7000\" src=\"http:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-300x200.png\" alt=\"\" width=\"630\" height=\"420\" srcset=\"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-300x200.png 300w, https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-539x360.png 539w, https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-350x234.png 350w, https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-254x169.png 254w, https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand-125x83.png 125w, https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/08\/Lenk-Simmental-Tourismus-Stand.png 640w\" sizes=\"auto, (max-width: 630px) 100vw, 630px\" \/><\/p>\n<p>Il 3D \u00e8 all'ordine del giorno per l'intera campagna estiva Lenk-Simmental: una troupe di attori dilettanti e dipendenti del turismo locale fa un picnic in un'originale atmosfera Simmental su un manto erboso YB, balle di paglia e una coperta da picnic a scacchi rossi e bianchi in diverse grandi citt\u00e0 svizzere. In questo ambiente rustico, si parla dei vantaggi unici della Simmental. Chi si sofferma qui pu\u00f2 anche assaggiare i prodotti regionali. Il filmato VR \u00e8 il fulcro della comunicazione a 360\u00b0 per la regione turistica Lenk-Simmental. L'agenzia Hofer AG Kommunikation, con sede a Berna, \u00e8 responsabile della campagna, che dimostra come la VR possa essere meravigliosamente integrata come strumento di narrazione.<\/p>\n<p><iframe loading=\"lazy\" title=\"Lenk-Simmental Rifornimento di energia alpina Realizzazione di\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/fLfcmAPOGaM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>Fonte: Comunicato stampa \/ Youtube \/ Personale<\/p>","protected":false},"excerpt":{"rendered":"Lenk-Simmental Tourism sta aprendo nuovi orizzonti e dimostrando come la VR possa diventare il fulcro della comunicazione a 360\u00b0.","protected":false},"author":12,"featured_media":6999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":{"0":"post-6988","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-schweiz","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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