{"id":20554,"date":"2022-05-11T05:41:27","date_gmt":"2022-05-11T05:41:27","guid":{"rendered":"https:\/\/vr-room.ch\/?p=20554"},"modified":"2022-05-10T05:50:59","modified_gmt":"2022-05-10T05:50:59","slug":"ringier-ceo-avatar-wirbt-fuer-metaverse","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2022\/05\/11\/ringier-ceo-avatar-wirbt-fuer-metaverse\/","title":{"rendered":"L'avatar del CEO di Ringier promuove il Metaverso"},"content":{"rendered":"<h3 id=\"rund-300-ringier-mitarbeitende-haben-ihre-mittagspause-am-vergangenen-montag-ins-zuercher-kunsthaus-verlegt-mithilfe-seines-avatars-stellte-marc-walder-der-belegschaft-in-19-laendern-die-jahreszahlen\">Luned\u00ec scorso, circa 300 dipendenti Ringier hanno spostato la loro pausa pranzo alla Kunsthaus di Zurigo. Con l'aiuto del suo avatar, Marc Walder ha presentato i dati annuali ai dipendenti di 19 Paesi e li ha introdotti nel metaverso. Il CEO ha anche annunciato lo Sports Media Group.<\/h3>\n<p>\u00c8 stato uno spettacolo come si immagina nella Silicon Valley. Luci soffuse, musica ad alto volume, un conto alla rovescia che indicava gli ultimi minuti prima dell'inizio. Dei circa 6400 dipendenti, distribuiti in 19 Paesi, circa 300 hanno accettato l'invito all'evento per i dipendenti alla Kunsthaus di Zurigo. Gli altri hanno avuto la possibilit\u00e0 di seguire l'evento online. Invece di Marc Walder stesso sul palco, il suo avatar \u00e8 apparso sullo schermo e ha dato il benvenuto al pubblico in loco e online. In questo evento, l'avatar simboleggia il fulcro dell'evento: il metaverso. Il salto \u00e8 il prossimo grande passo, dice il CEO.<\/p>\n<p>\"Ciao dal vero me\", dice Walder e sale sul palco. Scherza sul suo avatar: \"Gli avatar spesso sembrano diversi e pi\u00f9 giovani delle persone reali. Il mio \u00e8 entrambe le cose\".<\/p>\n<p><strong>73% dal business digitale<\/strong><\/p>\n<p>Dopo il benvenuto, prende la parola Annabella Bassler, il direttore finanziario di Ringier, o meglio il suo avatar. Viene presentato il risultato annuale del 2021. \u00c8 stato un anno record, perch\u00e9 il risultato non \u00e8 mai stato migliore da quando Ringier si \u00e8 impegnata nella trasformazione digitale nel 2008.<\/p>\n<p>Un dato importante per Marc Walder, come ha poi sottolineato durante la discussione con diversi giornalisti, resta la quota di profitto derivante dal business digitale. L'anno scorso questa cifra era pari al 73%. Tutto ci\u00f2 che supera il 70% \u00e8 molto buono, aggiunge.<\/p>\n<p><strong>Primo incontro GL nel Metaverso<\/strong><\/p>\n<p>Anche Marc Walder vede un grande potenziale nel metaverso, come ha detto pi\u00f9 volte durante la giornata. Allo Speak, il CEO invita i dipendenti a raccogliere le prime esperienze per prepararsi al futuro. A titolo di esempio, l'Amministratore Delegato fa risuonare i toni del dial-up che si potevano sentire negli anni '90 quando le persone si collegavano a Internet. Dice: \"Questo \u00e8 il punto in cui ci troviamo oggi in termini di metaverso\". Ci\u00f2 che accadr\u00e0 qui nei prossimi anni \u00e8 \"super rilevante\", soprattutto per una societ\u00e0 di media.<\/p>\n<div class=\"hvrbox\"><a class=\"lightbox\" href=\"https:\/\/www.persoenlich.com\/sites\/default\/files\/filemanager\/Ringier%20GEB%20im%20Metaverse.jpg\"><img decoding=\"async\" src=\"https:\/\/www.persoenlich.com\/sites\/default\/files\/filemanager\/Ringier%20GEB%20im%20Metaverse.jpg\" alt=\"Ringier GEB im Metaverse\" \/><\/a><\/div>\n<p>Walder parla con entusiasmo della prima riunione di gestione Ringier nel Metaverso (vedi foto sopra). Lo scopo era quello di sperimentare le sensazioni di una riunione di questo tipo, come si ascolta e come si parla. Non ha parlato di progetti concreti. Tuttavia, la presenza di Ringier sarebbe adatta alle piattaforme immobiliari, ad esempio. La visione di un appartamento pubblicizzato potrebbe avvenire nel Metaverso, ad esempio. Il Blick, invece, verrebbe visto e consumato nel mondo digitale.<\/p>\n<p>Per l'editore Michael Ringier, gli avatar del Metaverse sono ancora \"figure un po' infantili\", come dice sul palco in un'intervista con Steffi Buchli, caporedattore di Blick Sport. Non riesce ancora a immaginare se funzioner\u00e0 davvero, ma \u00e8 felice di essere convinto del contrario.<\/p>\n<p>Fonte: Personale<\/p>","protected":false},"excerpt":{"rendered":"Luned\u00ec scorso, circa 300 dipendenti della Ringier hanno trasferito la loro pausa pranzo alla Kunsthaus di Zurigo. Con l'aiuto del suo avatar, Marc...","protected":false},"author":12,"featured_media":20555,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":{"0":"post-20554","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-schweiz","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ringier-CEO-Avatar wirbt f\u00fcr Metaverse - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vr-room.ch\/it\/2022\/05\/11\/ringier-ceo-avatar-wirbt-fuer-metaverse\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ringier-CEO-Avatar wirbt f\u00fcr Metaverse - Schweizer Virtual Reality News\" \/>\n<meta property=\"og:description\" content=\"Rund 300 Ringier-Mitarbeitende haben ihre Mittagspause am vergangenen Montag ins Z\u00fcrcher Kunsthaus verlegt. 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