{"id":20118,"date":"2021-10-11T18:27:00","date_gmt":"2021-10-11T18:27:00","guid":{"rendered":"https:\/\/vr-room.ch\/?p=20118"},"modified":"2021-12-16T10:26:19","modified_gmt":"2021-12-16T10:26:19","slug":"rivella-erweckt-plakate-zum-leben","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2021\/10\/11\/rivella-erweckt-plakate-zum-leben\/","title":{"rendered":"Rivella d\u00e0 vita ai poster"},"content":{"rendered":"<div class=\"entry-content\">\n<h3 id=\"mit-einem-virtuellen-augmented-reality-ar-erlebnis-auf-plakaten-kann-man-mit-rivella-die-schweizer-bergwelt-hautnah-erleben-und-an-einem-gewinnspiel-teilnehmen\">Con un'esperienza virtuale di realt\u00e0 aumentata (AR) sui poster, potrete vivere da vicino le montagne svizzere con Rivella e partecipare a un concorso.<\/h3>\n<div id=\"news-paragraphs-above-ad\">\n<p>Rivella ha gi\u00e0 da tempo scoperto l'AR per se stessa, come abbiamo gi\u00e0 <a href=\"https:\/\/vr-room.ch\/it\/?s=rivella\">segnalato.<\/a> La strategia sembra funzionare, ed \u00e8 per questo che continua una campagna speciale: chiunque passi davanti a un poster del marchio svizzero per Rivella Refresh in autunno o tenga in mano una delle bottiglie di campionatura pu\u00f2 immergersi direttamente nelle montagne svizzere grazie alla tecnologia di realt\u00e0 aumentata integrata e sperimentare da vicino un volo in parapendio. I consumatori devono avviare l'applicazione webAR utilizzando un codice QR e scansionare la bottiglia di Rivella sul poster o nella confezione di campionamento.<\/p>\n<p>Un mondo virtuale di montagna si apre con una bottiglia di Rivella su un parapendio. Tre trucchi del parapendio vengono utilizzati per spiegare ai consumatori, in modo creativo e interattivo, i vantaggi del prodotto Rivella Refresh: naturale, meno zucchero e pi\u00f9 leggero nel sapore.<\/p>\n<\/div>\n<p>Allo stesso tempo, gli utenti possono vincere una scatola di ristoro contenente quattro bottiglie.<\/p>\n<p>Il concetto, il design e lo sviluppo sono stati realizzati dall'agenzia Staay Interactive.<\/p>\n<p>Fonte: W&amp;V<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"Con un'esperienza virtuale di realt\u00e0 aumentata (AR) sui manifesti, \u00e8 possibile avvicinarsi alle montagne svizzere con Rivella...","protected":false},"author":12,"featured_media":20119,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rivella erweckt Plakate zum Leben - 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