{"id":19739,"date":"2021-07-22T07:06:35","date_gmt":"2021-07-22T07:06:35","guid":{"rendered":"https:\/\/vr-room.ch\/?p=19739"},"modified":"2021-07-12T07:16:11","modified_gmt":"2021-07-12T07:16:11","slug":"porsche-nutzt-ar-in-sales-pop-up-in-zuerich","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2021\/07\/22\/porsche-nutzt-ar-in-sales-pop-up-in-zuerich\/","title":{"rendered":"Porsche utilizza l'AR in un pop-up di vendita a Zurigo"},"content":{"rendered":"<div class=\"post-content float-clear\">\n<h3 id=\"bis-zum-jahresende-wird-porsche-schweiz-in-einem-showroom-in-zentraler-lage-in-zuerich-im-sales-pop-up-in-der-baerengasse-16-in-naehe-des-paradeplatzes-und-der-bahnhofstrasse-besucher-willkommen-heiss\">Fino alla fine dell'anno, Porsche Svizzera accoglier\u00e0 i visitatori in uno showroom in posizione centrale a Zurigo, nel pop-up di vendita in B\u00e4rengasse 16, vicino a Paradeplatz e Bahnhofstrasse.<\/h3>\n<\/div>\n<p><!--more--><\/p>\n<p>Il Centro Porsche di Zurigo presenta la gamma del costruttore di auto sportive di Stoccarda ai clienti, agli interessati e agli appassionati del marchio. L'obiettivo del format di vendita temporaneo intitolato Porsche Now \u00e8 quello di incontrare i clienti nel loro ambiente quotidiano.<\/p>\n<p>Michael Glinski, CEO di Porsche Schweiz AG: \"Dopo aver visitato un ristorante o fatto shopping, una visita a un Centro Porsche \u00e8 a pochi passi di distanza. Vogliamo raggiungere pi\u00f9 persone che altrimenti visiterebbero un Centro Porsche solo per un motivo specifico\".<\/p>\n<h3 id=\"virtuelles-porsche-erlebnis\">Esperienza Porsche virtuale<\/h3>\n<p>I visitatori possono configurare dal vivo la loro auto da sogno personalizzata e poi sperimentarla con la tecnologia della realt\u00e0 aumentata o con gli occhiali della realt\u00e0 virtuale. Chiunque voglia vivere l'esperienza Porsche in video o panorami a 360\u00b0, in realt\u00e0 virtuale o aumentata, pu\u00f2 farlo anche da casa tramite il sito web <a href=\"https:\/\/www.porsche.com\/swiss\/de\/accessoriesandservices\/virtualreality\/\">Sito web<\/a> fare.<\/p>\n<p>Il concetto di pop-up store con esperienza virtuale esisteva gi\u00e0 a Zurigo nel 2017, come abbiamo riportato all'epoca. <a href=\"https:\/\/vr-room.ch\/it\/2017\/10\/17\/porsche-bietet-in-zuerich-vr-erlebnis\/\">segnalato<\/a>.<\/p>\n<p>Per un'esperienza reale, gli interessati possono organizzare test drive direttamente presso i Centri Porsche di Zurigo.<\/p>\n<p>Fonte: autosprint<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"Entro la fine dell'anno, Porsche Svizzera disporr\u00e0 di uno showroom in una posizione centrale di Zurigo nel...","protected":false},"author":12,"featured_media":19740,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":{"0":"post-19739","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-schweiz","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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