{"id":19488,"date":"2021-05-27T09:56:18","date_gmt":"2021-05-27T09:56:18","guid":{"rendered":"https:\/\/vr-room.ch\/?p=19488"},"modified":"2021-05-25T10:08:09","modified_gmt":"2021-05-25T10:08:09","slug":"corona-wird-zum-booster-fuer-augmented-und-virtual-reality","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/","title":{"rendered":"Corona diventa un acceleratore per la realt\u00e0 aumentata e virtuale"},"content":{"rendered":"<h3 id=\"die-corona-pandemie-duerfte-bei-augmented-und-virtual-reality-einen-deutlichen-schub-verleihen-dies-legen-die-ergebnisse-einer-gemeinsamen-studie-von-deloitte-und-snapchat-betreiber-snap-nahe\">La pandemia di coronavirus dar\u00e0 probabilmente una spinta significativa alla realt\u00e0 aumentata e virtuale. Lo suggeriscono i risultati di uno studio congiunto di Deloitte e dell'operatore Snapchat.<\/h3>\n<p><!--more--><\/p>\n<p>Per lo studio, le due aziende hanno intervistato pi\u00f9 di 15.000 persone in oltre 15 Paesi sul loro atteggiamento nei confronti dell'AR e sul loro effettivo comportamento d'uso. Circa la met\u00e0 degli intervistati utilizza Snapchat. Tra i Paesi presi in esame figurano Germania, Stati Uniti, Giappone, India ed Emirati Arabi Uniti.<\/p>\n<h3 id=\"ar-wird-mit-corona-relevanter\">L'AR diventa pi\u00f9 rilevante con Corona<\/h3>\n<p>Pi\u00f9 della met\u00e0 degli intervistati (56%) ha dichiarato che la pandemia di coronavirus sta rendendo le esperienze di AR pi\u00f9 rilevanti, e lo stesso vale per le innovazioni in questo settore (59%). Il 74% afferma inoltre che la realt\u00e0 aumentata avr\u00e0 un ruolo pi\u00f9 importante nella loro vita nei prossimi cinque anni.<\/p>\n<p>Ci\u00f2 sarebbe particolarmente comune nelle aree dei media (50%), dello shopping (46%), dei giochi (41%) e della comunicazione (35%) - tutte e quattro le aree sono gi\u00e0 quelle in cui la maggior parte degli intervistati (67%) utilizza l'AR con particolare frequenza. La tecnologia \u00e8 vista come uno strumento pratico per la vita quotidiana, anche se finora l'AR \u00e8 stata caratterizzata pi\u00f9 come un giocattolo.<\/p>\n<p>Deloitte e Snap concludono che questo sviluppo offre un grande potenziale per i marchi. L'interazione con i prodotti che includono un'esperienza AR porta a un tasso di completamento superiore del 94% e la considerazione aumenta del 41%. Inoltre, quasi tre quarti degli intervistati hanno dichiarato che pagherebbero di pi\u00f9 per un prodotto se fosse garantita un'esperienza AR completa.<\/p>\n<p>Il previsto boom dell'AR \u00e8 gi\u00e0 visibile negli investimenti in questa tecnologia. Secondo lo studio, la spesa globale per AR e VR \u00e8 destinata ad aumentare da circa 12 miliardi di dollari di quest'anno a circa 73 miliardi di dollari nel 2024.<\/p>\n<p>Fonte: Horizon<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"La pandemia di corona dar\u00e0 probabilmente un impulso significativo alla realt\u00e0 aumentata e virtuale. Lo suggeriscono i risultati di una ricerca congiunta...","protected":false},"author":12,"featured_media":19491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"class_list":{"0":"post-19488","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-gesellschaft","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/vr-room.ch\/it\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News\" \/>\n<meta property=\"og:description\" content=\"Die Corona-Pandemie d\u00fcrfte bei Augmented und Virtual Reality einen deutlichen Schub verleihen. Dies legen die Ergebnisse einer gemeinsamen&hellip;\" \/>\n<meta property=\"og:url\" content=\"http:\/\/vr-room.ch\/it\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/\" \/>\n<meta property=\"og:site_name\" content=\"Schweizer Virtual Reality News\" \/>\n<meta property=\"article:published_time\" content=\"2021-05-27T09:56:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png\" \/>\n\t<meta property=\"og:image:width\" content=\"843\" \/>\n\t<meta property=\"og:image:height\" content=\"471\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nathalie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nathalie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#article\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/\"},\"author\":{\"name\":\"Nathalie\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\"},\"headline\":\"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality\",\"datePublished\":\"2021-05-27T09:56:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/\"},\"wordCount\":307,\"commentCount\":0,\"image\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png\",\"articleSection\":[\"Gesellschaft\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/\",\"url\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/\",\"name\":\"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#primaryimage\"},\"image\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png\",\"datePublished\":\"2021-05-27T09:56:18+00:00\",\"author\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\"},\"breadcrumb\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#primaryimage\",\"url\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png\",\"contentUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2021\\\/05\\\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png\",\"width\":843,\"height\":471,\"caption\":\"snap\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/2021\\\/05\\\/27\\\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#website\",\"url\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/\",\"name\":\"Schweizer Virtual Reality News\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\",\"name\":\"Nathalie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"url\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"caption\":\"Nathalie\"},\"url\":\"https:\\\/\\\/vr-room.ch\\\/it\\\/author\\\/nathalie\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/vr-room.ch\/it\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/","og_locale":"it_IT","og_type":"article","og_title":"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News","og_description":"Die Corona-Pandemie d\u00fcrfte bei Augmented und Virtual Reality einen deutlichen Schub verleihen. Dies legen die Ergebnisse einer gemeinsamen&hellip;","og_url":"http:\/\/vr-room.ch\/it\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/","og_site_name":"Schweizer Virtual Reality News","article_published_time":"2021-05-27T09:56:18+00:00","og_image":[{"width":843,"height":471,"url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png","type":"image\/png"}],"author":"Nathalie","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Nathalie","Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#article","isPartOf":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/"},"author":{"name":"Nathalie","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599"},"headline":"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality","datePublished":"2021-05-27T09:56:18+00:00","mainEntityOfPage":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/"},"wordCount":307,"commentCount":0,"image":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#primaryimage"},"thumbnailUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png","articleSection":["Gesellschaft"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#respond"]}]},{"@type":"WebPage","@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/","url":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/","name":"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality - Schweizer Virtual Reality News","isPartOf":{"@id":"http:\/\/vr-room.ch\/en\/#website"},"primaryImageOfPage":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#primaryimage"},"image":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#primaryimage"},"thumbnailUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png","datePublished":"2021-05-27T09:56:18+00:00","author":{"@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599"},"breadcrumb":{"@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#primaryimage","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2021\/05\/Screenshot_2021-05-25-Snapchat-168903-detailnp-jpeg-JPEG-Grafik-617-\u00d7-347-Pixel.png","width":843,"height":471,"caption":"snap"},{"@type":"BreadcrumbList","@id":"http:\/\/vr-room.ch\/en\/2021\/05\/27\/corona-wird-zum-booster-fuer-augmented-und-virtual-reality\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"http:\/\/vr-room.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Corona wird zum Booster f\u00fcr Augmented und Virtual Reality"}]},{"@type":"WebSite","@id":"http:\/\/vr-room.ch\/en\/#website","url":"http:\/\/vr-room.ch\/en\/","name":"Notizie sulla realt\u00e0 virtuale in Svizzera","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/vr-room.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599","name":"Nathalie","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","caption":"Nathalie"},"url":"https:\/\/vr-room.ch\/it\/author\/nathalie\/"}]}},"_links":{"self":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts\/19488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/comments?post=19488"}],"version-history":[{"count":0,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts\/19488\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/media\/19491"}],"wp:attachment":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/media?parent=19488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/categories?post=19488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/tags?post=19488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}