{"id":18656,"date":"2021-01-13T09:55:56","date_gmt":"2021-01-13T09:55:56","guid":{"rendered":"https:\/\/vr-room.ch\/?p=18656"},"modified":"2021-01-06T16:31:55","modified_gmt":"2021-01-06T16:31:55","slug":"google-laesst-kosmetik-virtuell-testen","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/it\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/","title":{"rendered":"Google permette di testare virtualmente i cosmetici"},"content":{"rendered":"

Google sta ampliando l'esperienza dell'utente nella ricerca dei prodotti. Chi cerca cosmetici decorativi pu\u00f2 provarli subito. La realt\u00e0 aumentata all'interno della ricerca lo rende possibile.<\/h3>\n
\n
\n
\n
\n
\n
\n
\n

Il gigante di Internet Google vuole offrire online un maggior numero di servizi di consulenza da parte dei negozi di negozi e locali. Una prima caratteristica \u00e8 la possibilit\u00e0 di testare virtualmente cosmetici decorativi come ombretti o rossetti. Insieme a ModiFace e Perfect Corp, Google ha sviluppato un servizio di realt\u00e0 aumentata che consente ai clienti di cercare, ad esempio, \"Mac Powder Kiss Lipstick\" e di testare ogni tonalit\u00e0 della collezione nell'app di Google su modelli di diverso colore della pelle o sul proprio viso in modalit\u00e0 AR.<\/p>\n

Tra i marchi gi\u00e0 integrati figurano L'Or\u00e9al, Mac Cosmetics, Black Opal e Charlotte Tilbury. Secondo Techcrunch<\/a> le aziende coinvolte non pagano Google per inserire i loro prodotti in AR Search. L'obiettivo a lungo termine \u00e8 invece quello di rafforzare la piattaforma di e-commerce Google Shopping, attraverso la quale vengono effettuati gli acquisti di make-up.<\/p>\n

Ispirati dagli esperti<\/h3>\n<\/div>\n

Se non sapete ancora quale sia il rossetto giusto, potete trarre ispirazione anche da Google Shopping o dal feed Discover dell'app Google. Gli appassionati di bellezza, moda, interior design o giardinaggio e gli esperti vi presentano i loro prodotti preferiti. Chiunque sia interessato a un prodotto pu\u00f2 scoprire direttamente dagli esperti perch\u00e9 gli piace quel prodotto e come lo usano. Una volta trovato un prodotto di loro gradimento, i clienti possono semplicemente ordinarlo. La nuova funzione si basa sul lavoro di Shoploop, che in precedenza faceva parte dell'incubatore interno di Google Area 120.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\n
\n
\n
\n
\n
\n

Da maggio 2019 Google sta sperimentando l'integrazione nel proprio motore di ricerca di oggetti AR provenienti da termini frequentemente ricercati. Ha iniziato con gli animali, come abbiamo segnalato<\/a>I pianeti sono stati aggiunti in un secondo momento e prodotti come il nostro Rapporto<\/a> e pi\u00f9 recentemente una versione AR di Baby Yoda. Se si cercano su Google i termini pertinenti, nei risultati della ricerca viene visualizzato un modello 3D che pu\u00f2 essere portato nel proprio salotto tramite la realt\u00e0 aumentata, animato e nelle sue dimensioni originali.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

 <\/p>","protected":false},"excerpt":{"rendered":"Google sta ampliando l'esperienza dell'utente nella ricerca dei prodotti. Chi cerca cosmetici decorativi pu\u00f2 anche provarli subito....","protected":false},"author":12,"featured_media":18657,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"class_list":{"0":"post-18656","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-gesellschaft","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"\nGoogle l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vr-room.ch\/it\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News\" \/>\n<meta property=\"og:description\" content=\"Google baut das Nutzererlebnis bei seiner Produktsuche aus. Wer nach dekorativer Kosmetik sucht, kann diese auch gleich ausprobieren.…\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vr-room.ch\/it\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/\" \/>\n<meta property=\"og:site_name\" content=\"Schweizer Virtual Reality News\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-13T09:55:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"676\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nathalie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nathalie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/\"},\"author\":{\"name\":\"Nathalie\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\"},\"headline\":\"Google l\u00e4sst Kosmetik virtuell testen\",\"datePublished\":\"2021-01-13T09:55:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/\"},\"wordCount\":337,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/google_laesst_kosmetik_virtuell_testen4_gross.jpg\",\"articleSection\":[\"Gesellschaft\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/\",\"url\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/\",\"name\":\"Google l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/google_laesst_kosmetik_virtuell_testen4_gross.jpg\",\"datePublished\":\"2021-01-13T09:55:56+00:00\",\"author\":{\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#primaryimage\",\"url\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/google_laesst_kosmetik_virtuell_testen4_gross.jpg\",\"contentUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/google_laesst_kosmetik_virtuell_testen4_gross.jpg\",\"width\":1200,\"height\":676,\"caption\":\"Google Kosmetik\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/2021\\\/01\\\/13\\\/google-laesst-kosmetik-virtuell-testen\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google l\u00e4sst Kosmetik virtuell testen\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#website\",\"url\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/\",\"name\":\"Schweizer Virtual Reality News\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"http:\\\/\\\/vr-room.ch\\\/en\\\/#\\\/schema\\\/person\\\/1a03b3a6ced429fb4831f60fa2b37599\",\"name\":\"Nathalie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"url\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/vr-room.ch\\\/wp-content\\\/uploads\\\/2017\\\/01\\\/avatar_user_12_1484159890-96x96.jpg\",\"caption\":\"Nathalie\"},\"url\":\"https:\\\/\\\/vr-room.ch\\\/it\\\/author\\\/nathalie\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vr-room.ch\/it\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/","og_locale":"it_IT","og_type":"article","og_title":"Google l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News","og_description":"Google baut das Nutzererlebnis bei seiner Produktsuche aus. Wer nach dekorativer Kosmetik sucht, kann diese auch gleich ausprobieren.…","og_url":"https:\/\/vr-room.ch\/it\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/","og_site_name":"Schweizer Virtual Reality News","article_published_time":"2021-01-13T09:55:56+00:00","og_image":[{"width":1200,"height":676,"url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg","type":"image\/jpeg"}],"author":"Nathalie","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Nathalie","Tempo di lettura stimato":"2 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#article","isPartOf":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/"},"author":{"name":"Nathalie","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599"},"headline":"Google l\u00e4sst Kosmetik virtuell testen","datePublished":"2021-01-13T09:55:56+00:00","mainEntityOfPage":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/"},"wordCount":337,"commentCount":0,"image":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#primaryimage"},"thumbnailUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg","articleSection":["Gesellschaft"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/","url":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/","name":"Google l\u00e4sst Kosmetik virtuell testen - Schweizer Virtual Reality News","isPartOf":{"@id":"http:\/\/vr-room.ch\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#primaryimage"},"image":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#primaryimage"},"thumbnailUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg","datePublished":"2021-01-13T09:55:56+00:00","author":{"@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599"},"breadcrumb":{"@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#primaryimage","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2020\/12\/google_laesst_kosmetik_virtuell_testen4_gross.jpg","width":1200,"height":676,"caption":"Google Kosmetik"},{"@type":"BreadcrumbList","@id":"https:\/\/vr-room.ch\/2021\/01\/13\/google-laesst-kosmetik-virtuell-testen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"http:\/\/vr-room.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Google l\u00e4sst Kosmetik virtuell testen"}]},{"@type":"WebSite","@id":"http:\/\/vr-room.ch\/en\/#website","url":"http:\/\/vr-room.ch\/en\/","name":"Notizie sulla realt\u00e0 virtuale in Svizzera","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/vr-room.ch\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599","name":"Nathalie","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","caption":"Nathalie"},"url":"https:\/\/vr-room.ch\/it\/author\/nathalie\/"}]}},"_links":{"self":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts\/18656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/comments?post=18656"}],"version-history":[{"count":0,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/posts\/18656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/media\/18657"}],"wp:attachment":[{"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/media?parent=18656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/categories?post=18656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vr-room.ch\/it\/wp-json\/wp\/v2\/tags?post=18656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}