{"id":20964,"date":"2022-11-20T07:20:38","date_gmt":"2022-11-20T07:20:38","guid":{"rendered":"https:\/\/vr-room.ch\/?p=20964"},"modified":"2022-11-14T15:25:27","modified_gmt":"2022-11-14T15:25:27","slug":"arplace-das-oesterreichische-social-network-fuer-augmented-reality","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/fr\/2022\/11\/20\/arplace-das-oesterreichische-social-network-fuer-augmented-reality\/","title":{"rendered":"arplace : le r\u00e9seau social autrichien de la r\u00e9alit\u00e9 augment\u00e9e"},"content":{"rendered":"
\n

Un r\u00e9seau de m\u00e9dias sociaux pour la r\u00e9alit\u00e9 augment\u00e9e (AR), dans lequel les utilisateurs peuvent cr\u00e9er des contenus sur une plateforme, les projeter dans la r\u00e9alit\u00e9 et les partager entre eux. C'est l'id\u00e9e de base de la start-up de Haute-Autriche. arplace<\/a>.<\/h3>\n

Le fondateur et CEO d'arplace est Willem Brinkert. Originaire d'Allemagne et ayant grandi au Portugal, le fondateur a eu l'id\u00e9e de la startup en se basant sur ses souvenirs d'enfance. \"Mes parents m'emmenaient souvent faire des jeux de piste. J'ai fini par d\u00e9m\u00e9nager en Autriche et j'ai poursuivi cette tradition ici avec ma fille. Mais en Autriche, contrairement au Portugal, les aventures en plein air ne sont pas si souvent possibles en raison du mauvais temps. Mon id\u00e9e \u00e9tait de rendre le concept de la chasse au tr\u00e9sor \u00e9galement possible en num\u00e9rique\", raconte Brinkert.<\/p>\n

En 2020, Brinkert a lanc\u00e9 arplace. La jeune entreprise d\u00e9veloppe une plateforme dans laquelle les utilisateurs peuvent ins\u00e9rer leurs propres objets num\u00e9riques en plus des ressources 3D existantes. Gr\u00e2ce \u00e0 diff\u00e9rents outils, il doit \u00eatre possible de les traiter puis de les int\u00e9grer dans la r\u00e9alit\u00e9. \"Nous proposons une infrastructure de base dans laquelle il est possible de cr\u00e9er ses propres mondes de contenus AR. Il est particuli\u00e8rement important que les contenus cr\u00e9\u00e9s par les utilisateurs leur appartiennent en propre. Les utilisateurs peuvent ainsi cr\u00e9er leurs propres chasses au tr\u00e9sor ou mondes imaginaires et les partager avec d'autres\", explique le CEO d'arplace.<\/p>\n

arplace veut offrir une infrastructure aux entreprises<\/h3>\n

Willem Brinkert attire toutefois l'attention sur le fait qu'il y aura bien s\u00fbr aussi des mod\u00e9rateurs sur la plateforme. L'application met l'accent sur la protection des mineurs et doit \u00e9galement offrir un outil d'\u00e9valuation et, dans les cas extr\u00eames, de reporting des contenus. M\u00eame si arplace n'a \u00e9t\u00e9 lanc\u00e9e qu'il y a deux ans, la jeune entreprise a d\u00e9j\u00e0 pu r\u00e9colter un million d'euros de capital \u00e9tranger aupr\u00e8s d'un investisseur berlinois, selon Brinkert. L'application AR devrait \u00eatre lanc\u00e9e d\u00e8s l'ann\u00e9e prochaine.<\/p>\n

L'application doit \u00eatre gratuite pour les utilisateurs. En revanche, les entreprises qui souhaitent cr\u00e9er des contenus publicitaires avec l'application devront payer une redevance. \"L'avantage pour les entreprises est qu'elles peuvent utiliser une infrastructure RA existante au lieu de devoir d\u00e9velopper la leur. Chez nous, elles peuvent t\u00e9l\u00e9charger leurs actifs d\u00e9j\u00e0 existants et les utiliser ensuite pour cr\u00e9er des exp\u00e9riences RA passionnantes\", explique Willem Brinkert.<\/p>\n

L'avenir est dans la RA plut\u00f4t que dans le m\u00e9tavers<\/h3>\n

Apr\u00e8s le lancement mondial pr\u00e9vu au printemps 2023, arplace veut tout miser sur la croissance. Cela passe par un nouveau site et une augmentation de l'\u00e9quipe. Willem Brinkert est convaincu que la RA a un avenir bien plus grand dans le monde des m\u00e9dias sociaux que les mondes virtuels de Metaverse, auxquels le CEO de Meta Mark Zuckerberg, par exemple, tient dur comme fer. \"L'\u00eatre humain est social et a besoin d'\u00eatre proche des autres. C'est pourquoi un compl\u00e9ment num\u00e9rique \u00e0 la r\u00e9alit\u00e9 est bien plus excitant qu'un remplacement. Nous proposons un sc\u00e9nario d'avenir bien plus beau que le Metaverse et pensons que bient\u00f4t, beaucoup de choses num\u00e9riques se passeront sur des lunettes AR ou des lentilles de contact. La seule question est de savoir sur quelle plateforme cela se passera. C'est pr\u00e9cis\u00e9ment cette plateforme que nous voulons \u00eatre\", telle est la vision de Brinkert.<\/p>\n

Source : trendingtopics<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"Un r\u00e9seau de m\u00e9dias sociaux pour la r\u00e9alit\u00e9 augment\u00e9e (RA), dans lequel les utilisateurs cr\u00e9ent des contenus sur une plateforme, les...","protected":false},"author":12,"featured_media":20965,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,67],"tags":[],"class_list":{"0":"post-20964","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-entertainment","8":"category-virtual-reality-gesellschaft","9":"cs-entry","10":"cs-video-wrap"},"yoast_head":"\narplace: Das \u00f6sterreichische Social Network f\u00fcr Augmented Reality - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/vr-room.ch\/fr\/2022\/11\/20\/arplace-das-oesterreichische-social-network-fuer-augmented-reality\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"arplace: Das \u00f6sterreichische Social Network f\u00fcr Augmented Reality - 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