{"id":20864,"date":"2022-10-08T11:01:41","date_gmt":"2022-10-08T11:01:41","guid":{"rendered":"https:\/\/vr-room.ch\/?p=20864"},"modified":"2022-10-05T11:04:50","modified_gmt":"2022-10-05T11:04:50","slug":"lernen-in-der-metaverse-masterclass","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/fr\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/","title":{"rendered":"Apprendre dans la masterclass Metaverse"},"content":{"rendered":"
\n
\n

Les agences Jung von Matt et Morrow Ventures unissent leurs forces et lancent une pratique Web3 commune afin d'accompagner les clients dans leur voyage vers le Web3. Une masterclass Metaverse en fait partie.<\/h3>\n<\/div>\n<\/div>\n
\n
\n

Tout le monde parle du m\u00e9tavers, des NFT et des DAO. L'engouement est grand, la peur de passer \u00e0 c\u00f4t\u00e9 est presque encore plus grande. Mais comment positionner une marque dans le metaverse ? Les NFT ont-elles un sens et mon groupe cible utilise-t-il vraiment les cryptomonnaies et des canaux comme Discord ? La Metaverse Masterclass lanc\u00e9e par Jung von Matt et Morrow Ventures r\u00e9pond \u00e0 ces questions. Une \u00e9quipe d'experts, compos\u00e9e de professionnels de la cr\u00e9ation et du business building de Jung von Matt et Morrow Ventures, doit permettre aux clientes de la masterclass d'explorer les possibilit\u00e9s pour leur entreprise sur le Web3 - et de les mettre en \u0153uvre imm\u00e9diatement. L'\u00e9quipe de Jung von Matt Nerd, l'agence allemande pour la culture nerd et pop, qui a entre autres r\u00e9alis\u00e9 un cas Web3 pour le fabricant de montres IWC, sera \u00e9galement de la partie.<\/p>\n

De la masterclass au ma\u00eetre de la m\u00e9taverse<\/strong><\/p>\n

La masterclass Metaverse fait partie d'une Pratique du Web3<\/a>Dans ce cadre, les clientes sont soutenues par une \u00e9quipe interdisciplinaire, de leur propre strat\u00e9gie Web3 aux collections NFT et \u00e0 leur propre pr\u00e9sence dans le Metaverse. Il s'agit d'une part de mettre l'accent sur le Web3, qui \u00e9volue rapidement, mais aussi de d\u00e9velopper des strat\u00e9gies \u00e0 long terme sur le r\u00f4le que la propre marque pourra jouer \u00e0 l'avenir sur le Web3. Et ce, tout au long de la cha\u00eene de cr\u00e9ation de valeur : de l'\u00e9ducation et de l'id\u00e9ation, en passant par la strat\u00e9gie, la cr\u00e9ation, la technologie et le community building.<\/p>\n<\/div>\n<\/div>\n

\"L'engouement pour le Web3 est \u00e9norme. Et la question de savoir comment les entreprises doivent s'en servir est partout. Il s'agit avant tout d'une chose : comprendre tout ce que le Web3 peut faire et comment cela s'adapte \u00e0 sa propre entreprise. Se posent alors des questions telles que : Comment activer et attirer la communaut\u00e9 Web3 pour mon entreprise si elle ne se trouve plus sur Instagram ou TikTok ?\", d\u00e9clare Robert Iken, Managing Partner de Morrow Ventures, cit\u00e9 dans le communiqu\u00e9.<\/p>\n

\"Notre objectif est de trouver, en collaboration avec les clients, o\u00f9 le voyage dans le Web3 peut aller - et o\u00f9 il ne peut pas aller non plus\". Luitgard Hagl, Managing Creative Director de Jung von Matt Limmat, ajoute : \"Avec le Web3 Practice, nous misons pleinement sur le \"Power of Many\" de diff\u00e9rents experts. Et ce, aussi bien dans notre r\u00e9seau suisse qu'avec nos coll\u00e8gues allemands de Jung von Matt Nerd. Cela signifie que nous r\u00e9unissons un savoir-faire en mati\u00e8re de d\u00e9veloppement d'entreprise, une excellence cr\u00e9ative et une compr\u00e9hension de la culture pop dans une offre unique. Et ce, en mettant pleinement l'accent sur l'autonomisation de nos clientes\".<\/p>\n

Source : personnel<\/p>","protected":false},"excerpt":{"rendered":"Les agences Jung von Matt et Morrow Ventures unissent leurs forces et lancent une Web3 Practice commune pour...","protected":false},"author":12,"featured_media":20865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"yoast_head":"\nLernen in der Metaverse Masterclass - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/vr-room.ch\/fr\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lernen in der Metaverse Masterclass - Schweizer Virtual Reality News\" \/>\n<meta property=\"og:description\" content=\"Die Agenturen Jung von Matt und Morrow Ventures b\u00fcndeln ihre Kr\u00e4fte und lancieren eine gemeinsame Web3 Practice, um…\" \/>\n<meta property=\"og:url\" content=\"http:\/\/vr-room.ch\/fr\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/\" \/>\n<meta property=\"og:site_name\" content=\"Schweizer Virtual Reality News\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-08T11:01:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-05T11:04:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"620\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Nathalie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nathalie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/\",\"url\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/\",\"name\":\"Lernen in der Metaverse Masterclass - Schweizer Virtual Reality News\",\"isPartOf\":{\"@id\":\"http:\/\/vr-room.ch\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png\",\"datePublished\":\"2022-10-08T11:01:41+00:00\",\"dateModified\":\"2022-10-05T11:04:50+00:00\",\"author\":{\"@id\":\"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599\"},\"breadcrumb\":{\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage\",\"url\":\"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png\",\"contentUrl\":\"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png\",\"width\":1080,\"height\":620,\"caption\":\"Metaverse Masterclass\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"http:\/\/vr-room.ch\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lernen in der Metaverse Masterclass\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\/\/vr-room.ch\/en\/#website\",\"url\":\"http:\/\/vr-room.ch\/en\/\",\"name\":\"Schweizer Virtual Reality News\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/vr-room.ch\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599\",\"name\":\"Nathalie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"http:\/\/vr-room.ch\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg\",\"contentUrl\":\"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg\",\"caption\":\"Nathalie\"},\"url\":\"https:\/\/vr-room.ch\/fr\/author\/nathalie\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lernen in der Metaverse Masterclass - Schweizer Virtual Reality News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/vr-room.ch\/fr\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/","og_locale":"fr_FR","og_type":"article","og_title":"Lernen in der Metaverse Masterclass - Schweizer Virtual Reality News","og_description":"Die Agenturen Jung von Matt und Morrow Ventures b\u00fcndeln ihre Kr\u00e4fte und lancieren eine gemeinsame Web3 Practice, um…","og_url":"http:\/\/vr-room.ch\/fr\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/","og_site_name":"Schweizer Virtual Reality News","article_published_time":"2022-10-08T11:01:41+00:00","article_modified_time":"2022-10-05T11:04:50+00:00","og_image":[{"width":1080,"height":620,"url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png","type":"image\/png"}],"author":"Nathalie","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Nathalie","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/","url":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/","name":"Lernen in der Metaverse Masterclass - Schweizer Virtual Reality News","isPartOf":{"@id":"http:\/\/vr-room.ch\/en\/#website"},"primaryImageOfPage":{"@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage"},"image":{"@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage"},"thumbnailUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png","datePublished":"2022-10-08T11:01:41+00:00","dateModified":"2022-10-05T11:04:50+00:00","author":{"@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599"},"breadcrumb":{"@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#primaryimage","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2022\/10\/Screenshot-2022-10-05-at-13-03-19-Jung-von-Matt-_-Morrow-Wenn-Unternehmen-ins-Metaverse-eintauchen.png","width":1080,"height":620,"caption":"Metaverse Masterclass"},{"@type":"BreadcrumbList","@id":"http:\/\/vr-room.ch\/it\/2022\/10\/08\/lernen-in-der-metaverse-masterclass\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"http:\/\/vr-room.ch\/en\/"},{"@type":"ListItem","position":2,"name":"Lernen in der Metaverse Masterclass"}]},{"@type":"WebSite","@id":"http:\/\/vr-room.ch\/en\/#website","url":"http:\/\/vr-room.ch\/en\/","name":"Schweizer Virtual Reality News","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/vr-room.ch\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/1a03b3a6ced429fb4831f60fa2b37599","name":"Nathalie","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"http:\/\/vr-room.ch\/en\/#\/schema\/person\/image\/","url":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","contentUrl":"https:\/\/vr-room.ch\/wp-content\/uploads\/2017\/01\/avatar_user_12_1484159890-96x96.jpg","caption":"Nathalie"},"url":"https:\/\/vr-room.ch\/fr\/author\/nathalie\/"}]}},"_links":{"self":[{"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/posts\/20864"}],"collection":[{"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/comments?post=20864"}],"version-history":[{"count":1,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/posts\/20864\/revisions"}],"predecessor-version":[{"id":20866,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/posts\/20864\/revisions\/20866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/media\/20865"}],"wp:attachment":[{"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/media?parent=20864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/categories?post=20864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vr-room.ch\/fr\/wp-json\/wp\/v2\/tags?post=20864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}