{"id":19739,"date":"2021-07-22T07:06:35","date_gmt":"2021-07-22T07:06:35","guid":{"rendered":"https:\/\/vr-room.ch\/?p=19739"},"modified":"2021-07-12T07:16:11","modified_gmt":"2021-07-12T07:16:11","slug":"porsche-nutzt-ar-in-sales-pop-up-in-zuerich","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/fr\/2021\/07\/22\/porsche-nutzt-ar-in-sales-pop-up-in-zuerich\/","title":{"rendered":"Porsche utilise la RA dans un pop-up de vente \u00e0 Zurich"},"content":{"rendered":"<div class=\"post-content float-clear\">\n<h3 id=\"bis-zum-jahresende-wird-porsche-schweiz-in-einem-showroom-in-zentraler-lage-in-zuerich-im-sales-pop-up-in-der-baerengasse-16-in-naehe-des-paradeplatzes-und-der-bahnhofstrasse-besucher-willkommen-heiss\">Jusqu'\u00e0 la fin de l'ann\u00e9e, Porsche Suisse accueillera les visiteurs dans un showroom situ\u00e9 au centre de Zurich, dans le Sales-Pop-up de la B\u00e4rengasse 16, \u00e0 proximit\u00e9 de la Paradeplatz et de la Bahnhofstrasse.<\/h3>\n<\/div>\n<p><!--more--><\/p>\n<p>Le Centre Porsche de Zurich pr\u00e9sente l'offre du constructeur de voitures de sport de Stuttgart aux clients, aux personnes int\u00e9ress\u00e9es et aux fans de la marque. L'objectif de ce format de vente temporaire, intitul\u00e9 Porsche Now, est d'aller \u00e0 la rencontre de ces derniers dans leur cadre de vie quotidien.<\/p>\n<p>Michael Glinski, CEO de Porsche Suisse SA : \"Apr\u00e8s une sortie au restaurant ou des achats, une visite chez Porsche n'est qu'\u00e0 quelques pas. Nous souhaitons ainsi atteindre davantage de personnes qui ne se rendent habituellement dans un centre Porsche que pour une raison concr\u00e8te\".<\/p>\n<h3 id=\"virtuelles-porsche-erlebnis\">Exp\u00e9rience virtuelle Porsche<\/h3>\n<p>Les visiteurs peuvent configurer en direct la voiture de leurs r\u00eaves et la d\u00e9couvrir ensuite gr\u00e2ce \u00e0 la technique de la r\u00e9alit\u00e9 augment\u00e9e ou \u00e0 l'aide de lunettes de r\u00e9alit\u00e9 virtuelle. Ceux qui souhaitent d\u00e9couvrir Porsche en vid\u00e9o ou en panorama \u00e0 360\u00b0, en r\u00e9alit\u00e9 virtuelle ou en r\u00e9alit\u00e9 augment\u00e9e, peuvent le faire depuis chez eux via le site Internet de Porsche. <a href=\"https:\/\/www.porsche.com\/swiss\/de\/accessoriesandservices\/virtualreality\/\">Site web<\/a> faire.<\/p>\n<p>Le concept de pop-up store avec exp\u00e9rience virtuelle existait d\u00e9j\u00e0 \u00e0 Zurich en 2017, comme nous l'avions alors constat\u00e9. <a href=\"https:\/\/vr-room.ch\/fr\/2017\/10\/17\/porsche-bietet-in-zuerich-vr-erlebnis\/\">ont rapport\u00e9<\/a>.<\/p>\n<p>Pour une exp\u00e9rience r\u00e9elle, les personnes int\u00e9ress\u00e9es peuvent convenir d'essais directement sur place via les centres Porsche de Zurich.<\/p>\n<p>Source : autosprint<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"D'ici \u00e0 la fin de l'ann\u00e9e, Porsche Suisse sera pr\u00e9sent dans un showroom situ\u00e9 au centre de Zurich dans le Sales-Pop-up...","protected":false},"author":12,"featured_media":19740,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68],"tags":[],"class_list":{"0":"post-19739","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-virtual-reality-schweiz","8":"cs-entry","9":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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