{"id":12483,"date":"2019-01-06T06:30:00","date_gmt":"2019-01-06T06:30:00","guid":{"rendered":"http:\/\/vr-room.ch\/?p=12483"},"modified":"2019-01-05T17:44:19","modified_gmt":"2019-01-05T17:44:19","slug":"live-konzert-aus-dem-wohnzimmer","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/fr\/2019\/01\/06\/live-konzert-aus-dem-wohnzimmer\/","title":{"rendered":"Concert live depuis le salon"},"content":{"rendered":"

R\u00e9alit\u00e9 virtuelle et musique - une start-up berlinoise appel\u00e9e \"Granola Studios\" r\u00e9unit les deux. Le spectateur est assis sur son canap\u00e9 \u00e0 la maison, l'\u00e9v\u00e9nement arrive en direct, anim\u00e9 en 3D et en couleur.<\/h3>\n

Les concerts sont souvent bond\u00e9s, on se retrouve dans les derniers rangs ou on n'a m\u00eame pas pu obtenir de billet. Dominik Faber et Axel Zehden, fondateurs de Studios Granola<\/a>, l'entreprise creative tech de Berlin, veulent changer cela. Leur projet doit permettre de profiter de concerts live anim\u00e9s en 3D, confortablement install\u00e9 chez soi. Les artistes et le public peuvent r\u00e9agir les uns aux autres de mani\u00e8re interactive, tout comme lors d'un vrai concert en direct.<\/p>\n

Faber a fond\u00e9 sa premi\u00e8re entreprise \"Softgarden\" \u00e0 l'\u00e2ge de 17 ans d\u00e9j\u00e0. L'application d'e-recrutement, destin\u00e9e \u00e0 faciliter les candidatures et la recherche d'emploi, ne lui offrait toutefois pas suffisamment d'espace cr\u00e9atif. De son int\u00e9r\u00eat pour les animations 3D, par exemple dans les films et les jeux informatiques, est n\u00e9e l'id\u00e9e d'organiser des concerts d'une autre mani\u00e8re. C'est ainsi qu'il a fond\u00e9 Granola Studios avec Zehden en juillet 2017.<\/p>\n

Les d\u00e9veloppeurs de logiciels se sont d'abord essay\u00e9s \u00e0 deux applications. \"Marius\", dans laquelle on joue un petit lapin dans une biblioth\u00e8que virtuelle, et \"Out of Colors\", un jeu multijoueur avec des courses de voitures jouets. Puis ils ont fait appel \u00e0 \"Mimic Productions\", une soci\u00e9t\u00e9 sp\u00e9cialis\u00e9e dans la cr\u00e9ation de personnages en 3D, comme partenaire.<\/p>\n

Les artistes sont copi\u00e9s virtuellement<\/h3>\n

Au cours d'un processus de plusieurs heures, une copie virtuelle de n'importe quel artiste est cr\u00e9\u00e9e en studio. Sa t\u00eate est photographi\u00e9e sous diff\u00e9rents angles et son corps est mesur\u00e9. Plus tard, il portera un costume sp\u00e9cial, avec des capteurs \u00e0 toutes les articulations, afin que son moi anim\u00e9 en 3D puisse imiter ses mouvements. En outre, son visage est film\u00e9 afin que le public puisse ensuite reconna\u00eetre ses mimiques avec pr\u00e9cision. Lors du spectacle, l'artiste peut \u00e9galement voir les avatars de ses fans, r\u00e9agir \u00e0 ceux-ci et se produire de mani\u00e8re interactive, comme lors d'un concert.<\/p>\n

Les artistes peuvent postuler pour le line-up<\/h2>\n

En mars 2019, l'entreprise diffusera d\u00e9j\u00e0 les premiers spectacles virtuels avec des musiciens s\u00e9lectionn\u00e9s dans diff\u00e9rents genres en Europe centrale et aux \u00c9tats-Unis. Les artistes et les maisons de disques peuvent d\u00e8s \u00e0 pr\u00e9sent poser leur candidature sur le site web de l'entreprise.<\/span><\/p>\n

Le concept est int\u00e9ressant pour les artistes : cette nouvelle technologie arrive \u00e0 un moment o\u00f9 l'industrie musicale a besoin de nouvelles id\u00e9es pour promouvoir les artistes et g\u00e9n\u00e9rer des revenus. Plus de 43% des revenus de l'industrie musicale am\u00e9ricaine, soit environ 17 milliards de dollars, proviennent de la vente de billets pour des concerts en direct. En th\u00e9orie, ce concept permet d'atteindre encore plus de personnes.
\n<\/span><\/p>\n

Source : Tagesspiegel, Granola Studios<\/p>","protected":false},"excerpt":{"rendered":"R\u00e9alit\u00e9 virtuelle et musique - une start-up berlinoise appel\u00e9e \"Granola Studios\" r\u00e9unit les deux. 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