{"id":20712,"date":"2022-08-04T10:13:15","date_gmt":"2022-08-04T10:13:15","guid":{"rendered":"https:\/\/vr-room.ch\/?p=20712"},"modified":"2022-07-29T10:24:18","modified_gmt":"2022-07-29T10:24:18","slug":"verbot-von-kauf-durch-meta","status":"publish","type":"post","link":"https:\/\/vr-room.ch\/en\/2022\/08\/04\/verbot-von-kauf-durch-meta\/","title":{"rendered":"Prohibition of purchase by meta"},"content":{"rendered":"<div class=\"row main-nav navtop hidden-xs\">\n<div class=\"container\">\n<div class=\"col-md-12 pl0 pr0 nav-bg\">\n<div class=\"nav-top\">\n<nav class=\"small shrink navbar-fixed-top\">\n<div id=\"outer-nav\" class=\"col-md-12 pl0 mb0 outer-nav-small\">\n<div class=\"main-nav navbar-collapse collapse\">\n<div class=\"\"><\/div>\n<\/div>\n<\/div>\n<\/nav>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"container\">\n<div class=\"row\">\n<div id=\"articletop\" class=\"col-md-9 col-md-offset-1 articletop mb50\">\n<h3 id=\"us-wettbewerbshueter-nehmen-erstmals-die-starke-marktposition-des-facebook-konzerns-im-geschaeft-mit-virtueller-realitaet-vr-ins-visier-die-handelsbehoerde-ftc-zog-vor-gericht-um-den-kauf-einer-en\" class=\"articlelead\">US competition regulators are taking aim for the first time at Facebook's strong market position in the virtual reality (VR) business. The trade authority FTC went to court to prevent the purchase of a developer company by Meta.<\/h3>\n<\/div>\n<\/div>\n<div id=\"socheight\" class=\"row\">\n<div class=\"col-md-6 articletext sublineImage\">\n<p>Facebook is a leading player in the market with glasses and a platform for VR content. CEO Zuckerberg also stated the goal of establishing a virtual world - the Metaverse - as the future computer platform. The change of the company name from Facebook to Meta also has something to do with this.<\/p>\n<h3 id=\"meta-will-fitness-app-kaufen\">Meta wants to buy fitness app<\/h3>\n<p>The company Within Unlimited, which Meta is currently looking to buy, is behind a VR fitness app called \"<a href=\"https:\/\/www.getsupernatural.com\/\">Supernatural<\/a>\". The FTC argues that Meta with its \"VR empire\" wants to occupy this market by buying it up instead of competing for it with its own offer.<\/p>\n<p>The acquisition could lead to less competition and potentially higher prices, the lawsuit filed on Wednesday says. \"And Meta would be one step closer to the ultimate goal of owning the entire Metaverse.\"<\/p>\n<h3 id=\"beat-saber-zu-aehnlich\">Beat Saber too similar?<\/h3>\n<p>Meta already owns the well-known VR app \"Beat Saber\", which is also designed for movement. The company has bought several VR specialists in recent years. According to a media report, Meta wants to spend over 400 million dollars on the purchase of Within, which was announced last autumn.<\/p>\n<p>Meta countered that the FTC complaint was based on \"ideology and speculation\" rather than facts. The accusation that the takeover would be anti-competitive is \"implausible\", it said in a blog entry. Among other things, \"Beat Saber\" and \"Supernatural\" are fundamentally different, Meta argued.<\/p>\n<p>When you watch the videos, however, it reminds you a lot of Beat Saber. What Supernatural adds are modules for meditation and recovery as well as live coaches who are available in VR.<\/p>\n<p><iframe loading=\"lazy\" title=\"Supernatural - Workout near, go far | Oculus Quest Platform\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/dRKwS-VF6UE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>Under its new head Lina Khan, the FTC is taking a tougher line against the big tech companies, which had long benefited from a rather lax competition watchdog in the US.<\/p>\n<p>Source: Personal \/ engadget \/ Youtube<\/p>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"US competition regulators are taking aim for the first time at Facebook Group's strong market position in the virtual reality (VR) business. The trade authority...","protected":false},"author":12,"featured_media":20713,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Verbot von Kauf durch Meta - Schweizer Virtual Reality News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vr-room.ch\/en\/2022\/08\/04\/verbot-von-kauf-durch-meta\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Verbot von Kauf durch Meta - Schweizer Virtual Reality News\" \/>\n<meta property=\"og:description\" content=\"US-Wettbewerbsh\u00fcter nehmen erstmals die starke Marktposition des Facebook-Konzerns im Gesch\u00e4ft mit virtueller Realit\u00e4t (VR) ins Visier. 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